My dream hasn't always been to start a huge Media Company providing entertainment for the masses, but as I got older the passion to follow my dreams became my motivation to push forward. After deciding how to best use my talent & enthusiasm for writing I decided a magazine would be it! ...right in the beginning stages of the recession. In my mind I could do anything; and I can with proper planning and a solid foundation & network. Unfortunately, beginning a new magazine is hard work, stressful & EXPENSIVE. However, it can also be very fun, lucrative, and rewarding. In my case, the bad outweighed the good. Advertisers had become hesitant and/or cheap because of the recession which lead to lack of funds being the pitfall for my dream.
My go-getter personality also has its pros and cons. I am open to taking risks but sometimes move hastily and expect everyone to be able to keep up. This may have affected my organization by relying on split second decision making without having a contingency plan or
taking the time to weigh out options.
When re- launching My Future Fortune 500 company I will avoid these previous drawbacks because I made the mistake once and learned from it, hopefully. I will take the time to plan, build a solid team, and raise sufficient funding to survive the 'new business blues' which is trying to build a brand, a customer base, all while paying for the overhead costs to do so.
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